The company was initially established to carry out macroeconomic forecasting. For this purpose it constructed several dynamic multisectoral mathematical models. It has also acted as an economic consultant and in this capacity it has been involved in the analysis and evaluation of some of the world's largest projects in the international industry, particularly in the energy sector. In addition, the company has extensive experience in advising on negotiations of financial terms for international transactions. In the last few years the company has been retained to testify as an economic expert in numerous international arbitrations on behalf of governments or state-owned enterprises.
The director of the company, Vladimir Brailovsky, is an economic consultant with more than 40 years of academic and private and public sector experience. He obtained a B.A. degree in Economics from the National Autonomous University of Mexico and an M.A. degree in Economics from the University of Cambridge, England, where he was later employed as Senior Research Officer in its Department of Applied Economics. He worked for six years in the Mexican Government as Director General of Industrial Planning at the Ministry of National Patrimony and Industrial Development, and has held other posts both in the Mexican Government and at the Mexican central bank. In 1982 he founded his own company, Economía Aplicada, S.C., which was expanded to the UK with the creation of the present company.